2015 ICC Cricket World Cup Logo Design

 2015 ICC Cricket World Cup Logo Design

The 2015 ICC Cricket World Cup will be the eleventh Cricket World Cup, and will be jointly hosted by Australia and New Zealand. Only the 10 test playing nations will participate in this event unlike the prior World Cups where the associate teams also participated. The ICC unveiled the Logo of ICC Cricket World Cup 2015 after the final of Cricket World Cup 2011 on 2 April 2011. Since the event is being jointly hosted by Australia and New Zealand, the logo is a mix of motifs taken from the indigenous people of Australia (Aborigines) and of New Zealand (the Maoris).

The selected motifs are:

* Maori Tohora symbolizing toughness, pride and tribal culture
* Aboriginal journey tracks symbolizing spirit of the land

The upper body is taken from the Moari motif while the legs and the bat are taken from the Aboriginal motif. The logo is designed to signify toughness, glory, resilience, connection and belonging.

The Australian arm of FutureBrand was invited to produce the logo for the ICC Cricket World Cup 2015.

Overall, I liked the logo as it incorporates the indigenous aspects of both countries much like how the 2011 ICC World Cup in India had a very sub-continental look. The colors though are slightly dull and probably could have been brighter. Looking forward to another exciting event starting in a few weeks.

Read more: 2015 ICC Cricket World Cup Logo Design

Vistara Logo - Design and History

Vistara Logo - Design and History

    

In August 2014, the Tata Group and Singapore Airlines unveiled the logo, livery and uniform of their new joint-venture airline, Airline Vistara. Vistara hosted a big event in New Delhi on the 12th of August and was attended by senior members of both companies. The airline plans to offer 87 weekly flights during its first year of operation. Destinations will include Mumbai, Bangalore, Ahmedabad, Hyderabad, Srinagar, Patna and Chandigarh.

 

Vistara is derived from vistaar means €˜infinite expanse€™ in Sanskrit. It is the perfect cue for the airline that aims to push back the boundaries of air travel and create seamless experiences. Vistaar also conjures up the image most associated with a smooth flight €“ an endless, blue horizon. The Vistara star is derived from a Yantra, an ancient symbol that depicts an unbounded universe in a perfect mathematical form. At its heart, is an 8 pointed star derived from the compass rose that signals the brand€™s commitment to excellence in everything that it does. The logo and concept was designed by Ray+Keshavan and Brand Union.

 

The cabin crew uniform has been designed by fashion house Abraham & Thakore and will see the airhostesses wear smart kurtis and pants.

I personally am not awed by the logo but respect the concept and the simplicity. I like the concept of Vistaar and infinite expanse as it goes well with the notion of travel. I hope they do get to fly international sooner than the 5 years, so that their customers can experience international travel. The purple hue that has been chosen for the logo, livery and uniforms reminds me of the color scheme used by Thai Airways. I find that color scheme has a certain elegance. Overall a simple concept that is contemporary but based on traditional elements.

Other logos that are based on the star include - Macy's, Converse, Dallas Cowboys and Fedex Kinkos among others, while Heineken, Starbucks, On Star, Sirius make use the star in their logos.

Read more: Vistara Logo - Design and History

Baltimore Ravens Logo - Design and History

 

Image       The Baltimore Ravens are a professional American football team based in Baltimore, Maryland. They compete in the AFC North Division of the American Football Conference (AFC) in the National Football League (NFL). The Ravens have won two Super Bowl titles, Super Bowl XXXV, in the 2000 season against the New York Giants. They won again in the 2012-2013 season. The Ravens have been a leading team in the NFL in the last few years having made many playoff appearances in that time. They are known for their tough defence lead by Ray Lewis (who announced his retirement at the end of the 2012-2013 season)

The Ravens were chosen from a  Baltimore Sun telephone poll in 1996, the name is borrowed from a well-known poem by Baltimore native Edgar Allen Poe. Poe lived in Baltimore before his death in 1849 and his body is buried in Baltimore. The Ravens logo consists of a mean looking Raven in the team colors of purple and gold with the letter B. The mean looking Raven fits well with the strength of the team - mean defense.

Read more: Baltimore Ravens Logo - Design and History

Miami Heat Logo - Design and History

 

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The Miami Heat are a professional basketball team based in Miami, Florida, United States. The Heat were formed in 1988 as an expansion franchise along with the Charlotte Hornets and they along with the Orlando Magic are the only two NBA franchises to represent the state of Florida. The Miami Heat have had some up and down years through their life in the NBA and finally won the Championship in 2006 defeating the Dallas Mavericks. In 2010, the Heat shot into the limelight by signing LeBron James and Chris Bosh to join Dwanye Wade creating what they believe will be a multi-Championship winning team (some call them the Heatles, while others called them the cHeats)

The origin of the name Heat are sketchy but obviously reflects the year-round hot/warm weather of Miami. It is said that the name was selected in some type of contest.

The logo is pretty simple and shows the follow main elements

  • A basketball on fire going through a basketball hoop.
  • The T on the word Heat also shows a little flame on the top
  • The color red is the prominent color on the logo and is also the color of their jerseys

The images below shows the old and current logo. The previous logo was very similar and was changed in 1999.

View the embedded image gallery online at:
http://dinesh.com/history_of_logos/#sigFreeId92c1ba82db

Read more: Miami Heat Logo - Design and History

SuperBowl XLVII 2013 Logo Design

 

SuperBowl XLVII 2013 Logo Design

      

Super Bowl XLVII will be the 47th annual edition of the Super Bowl in American football, and the 43rd annual championship game of the modern-era National Football League (NFL). The game, to be played on February 3, 2013, will pit the champions of the AFC, the Baltimore Ravens and the NFC champion, San Francisco 49ers and will be held at Mercedes Benz Superdome in New Orleans, Louisiana. This will be the first time in history that two brothers are head coaches of the respective teams. Hence this event has been unofficially nicknamed, the Harbaugh Bowl or the SuperBaugh.


The Super Bowl logos underwent a major change a few years ago and some new rules were introduced to standardize the Super Bowl logos. Starting with the 2011 Super Bowl, the theme of the logo will basically remain the same. The only differences from year to year are the stadium backdrop and the Roman numerals for the game. For this Superbowl, it means the logo displays the Superdome in the background with the Vince Lombardi Trophy sitting on top of the Roman numerals for the game. The city hosting the event is at the bottom of the logo.

SuperBowl XLVI will be between the AFC Champions - Baltimore Ravens and the NFC Champions - San Francisco 49ers. 

I am personally not thrilled with this decision by the NFL. If you look at the Super Bowl logos from the past you can see they each had a unique style that represented various aspects of the region, the country, the game etc. Some logos were really well designed and some were cheesy, but that was the fun of it. Going forward, all the logos are going to the equally standardized (read Boring!!!)

 

See all the SuperBowl Logos here.

See the SuperBowl XLII Logo and the SuperBowl XLI Logo.

Read more: SuperBowl XLVII 2013 Logo Design

SuperBowl Logos


The Super Bowl is the championship game of the National Football League (NFL), the highest level of professional American football in the United States, culminating a season that begins in the autumn of the previous calendar year. The Super Bowl uses Roman numerals to identify each game, rather than the year in which it is held. For example, Super Bowl I was played on January 15, 1967, following the regular season played in 1966, while Super Bowl XLV will be played on February 6, 2011, to determine the champion of the 2010 regular season.

The game was created as part of a merger agreement between the NFL and its then-rival league, the American Football League (AFL). It was agreed that the two leagues' champion teams would play in an AFL-NFL World Championship Game until the merger was to officially begin in 1970. After the merger, each league was redesignated as a "conference", and the game was then played between the conference champions.

Shown below are the logos of all the Super Bowl played so far. Each logo represents typically has elements of the game, the Roman Numeral, regional touch among other things. Some of pretty neat and some are quite awful. However, in 2011, the NFL decided that all the logos are going to the standardized and look pretty much the same (read Boring!!!). Enjoy some of the past logos.

 

SuperBowl Logos

SuperBowl XLVII

 

SuperBowl XLVI

SuperBowl XLV

 

SuperBowl XIV

SuperBowl XLIII

 

SuperBowl XLII

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SuperBowl XLI

 

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SuperBowl XL

 

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SuperBowl XXXIX

 

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SuperBowl XXXVIII

 

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SuperBowl XXXVII

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SuperBowl XXXVI

 

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SuperBowl XXXV

 

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SuperBowl XXXIV

 

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SuperBowl XXXIII

 

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SuperBowl XXXII

 

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SuperBowl XXXI

 

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SuperBowl XXX

 

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SuperBowl XXIX

 

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SuperBowl XXVIII

 

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SuperBowl XXVII

 

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SuperBowl XXVI

 

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SuperBowl XXV

 

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SuperBowl XXIV

 

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SuperBowl XXIII

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SuperBowl XXII

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SuperBowl XXI

 

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SuperBowl XX

 

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SuperBowl XIX

 

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SuperBowl XVIII

 

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SuperBowl XVII

 

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SuperBowl XVI

 

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SuperBowl XV

 

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SuperBowl XIV

 

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SuperBowl XIII

 

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SuperBowl XII

 

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SuperBowl XI

 

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SuperBowl X

 

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SuperBowl IX

 

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SuperBowl VIII

 

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SuperBowl VII

 

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SuperBowl IV

 

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SuperBowl V

 

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SuperBowl IV

 

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SuperBowl III

 

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SuperBowl II

 

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SuperBowl I

 

Read more: SuperBowl Logos

Subcategories

  • Pro Bowl Logos
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  • Cricket Logos

    Cricket is a popular sport in the Commonwealth countries and fans in countries like India are very passionate about the sport. This section of the website will attempt to document and describe the design and origins of cricket logos. If you have any additional information about cricket logos,  please send me the information.


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    3
  • Internet Company Logos

    The end of the last century resulted in a lot of Internet companies (also called dot-com companies) coming up in the limelight and today are very serious business. Companies such as Amazon.com, Buy.com and EBay come to mind. This section highlights the discusses the origins of these logos. If you have any information about the history of some these logos, please contact me.



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    5
  • Open Source Logos

    The Open Source movement has really moved along in the last decade and a lot of products, software etc are now part of our everyday life. I think there is hardly a day when I don't find myself Wikipedia. This section discusses the origin of logos of some of the Open Source tools and technologies. If you have a recommendation for a logo, please send me a note. 



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    2
  • Hotel Logos

    This section contains details of the design and history of some of the popular hotel logos.  If you have any information about the history of some these logos, please contact me.


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    2
  • MLB Logos

    This category of the website contains the design and history of Major League Baseball (MLB) logos. MLB is the biggest baseball league in the United States.  If you have any information about the history of some these logos, please contact me.


    Article Count:
    3
  • Sports Logos

    This category of the site discusses the design and origins of some of the famous logos. Some of the logos are discussed in specialized categories on this site. If you have any information about the history of some these logos, please contact me.


    Article Count:
    7
  • Political Logos

    Political Parties have very interesting logos and backgrounds behind them. This category of the History of Logos section discusses the history, design and origins of political logos. If you have any information about the history of some these logos, please contact me.



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    1
  • Airport Logos

    More and more airports around the world are rebranding and positioning themselves as businesses or corporations. This section contains details of the design and history of some of the popular airport logos. If you have any information about the history of some these logos, please contact me.


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  • Medical Logos



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  • Olympics Logos

    The Olympics are considered to be the greatest sports show on earth held once every 4 years. This section of the website uncovers the design and history of some of Olympic logos.




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  • Organization Logos
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    1
  • Basketball Logos


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    2
  • Coffee Logos


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    3
  • Online Travel Agency Logos


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    1
  • Car Rental Company Logos


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    1
  • Museum Logos


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    1
  • Corporate Logos

    This category contains information about the design and history of large corporations around the globe. Most of the large corporations will typically be Fortune 500 companies and whose logos did not fit into any one of the other categories defined on this site.



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    1
  • Consumer Brand Logos



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    2
  • The Logo Graveyard

    Companies, brand and logos are born everyday but every so often, very famous logos and brands die for various reasons. In 2008 and 2009, with the global economic turmoil, many long standing companies met their end and with them died their logos. Many times, companies change their logos to re-brand their product. This category lists some of the popular logos that met their end.


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  • Retail Logos



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  • Movie Studio Logos



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    1
  • Technology Logos

    Technology is at the heart of everything we do. In today's environment, some of the emerging technologies have their own logo which typically has a deeper history and meaning behind it. This section of the website tries to discover the meaning behind these logos. If you have any information about the history of some airline logos, please contact me.



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    10
  • NFL Logos

    NFL is arguably the most popular sport in the United States. Each team has a rich history behind its logo especially some of the old teams. This section of the site tries to document the origins of the logos such as the Chicago Bears Logo, the Pittsburgh Steelers Logo and the SuperBowl Logos etc. I hope you find this category of the site useful. If you have any information about the history of some these logos, please contact me.



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    21
  • Comic Book Logos

    This section tries to trace the design and history behind some of the famous comic book and cartoon logos such as the Superman logo, Batman logo, Spiderman logo etc.  If you have any information about the history of some these logos, please contact me.


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  • Logo Parodies


     

    Companies come up with great logos, but there is always someone out there who can make fun of it. While I love figuring out the history of these logos, I also love the logo parodies. This section of the website looks at some parodies of famous company logos.

    A lot of creative people have come up with parodies of some of the famous companies and this category of the site is a collection of those parody logos. I don't claim ownership of creating these logos. I just collected these from the Net and hopefully you will find this collection useful.

    Please let me know if you have any more such parodies and I will add them to the collection.  If you think that this is your copyright, I will gladly remove it from my site or provide a reference. Enjoy!

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    79
  • Worlds Best Brands and Logos

    What makes a brand great? There is no easy answer for it. However, companies around the world spend millions and millions of dollars every year trying to get to the top or retain their position in the branding race. Although, I do not work in advertising and marketing, I have been very fascinated by the design of corporate logos and while some are just plain and boring, some have a very long history behind the logo. This section of the website attempts to document the history of some of the world's most recognized brands.  You can select from one of the categories below.

    Airline Logos Beer Logos Car Logos Clothing Logos
    Comic Book Logos Football Logos Hotel Logos IT Logos
    Logo Parodies Miscellaneous Logos MLB Logos Monument Logos
    Movie Studio Logos NBA Logos NFL Logos Non Profit Organization Logos
    Open Source Logos Political Logos Restaurant Logos Rock Band Logos
    Sports Logos Technology Logos World Famous Logos

    -


     

    According a 2007 Business Week survey, the top 10 brands are listed below

    1. Coca-Cola
    2. Microsoft
    3. IBM
    4. General Electric (GE)
    5. Nokia
    6. Toyota
    7. Intel
    8. McDonalds
    9. Disney
    10. Mercedes-Benz

    Please visit the main History of Logos page to see the history of over 150 logos.

     

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    26
  • Miscellaneous Logos - Design and History

    The logos listed here are ones that I have been unable to categorize but found them to be interesting nonetheless. Eventually these logos will get a category. If you have any information about the history of some these logos, please contact me.


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    9
  • NBA Logos - Design and History

    I am big sports fan. Its not like I remember every sports stat or remember every game, but I do like to watch sports on the TV and the NBA is one of my favourite league to watch. This section of the website contains the design and history of the NBA teams such as the Lakers, Spurs, Pistons and all the NBA teams. 

    The fabled Jerry West, otherwise known as "Mr.Clutch," is the player in profile on the official NBA logo. As his biography on NBA.com points out, "West is widely regarded as one of the greatest guards in the history of the game. Not especially gifted by height or athleticism, he was a notoriously driven player who broke his nose nine times and often had to be carried off the court. "

    I hope you find this section of the site entertaining.  If you have some information about NBA logos you would like to share, please send the information. Some of the information and logos were used from Chris Cramer's Sport Logo  page.




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    33
  • Car Logos - Design and History

    Most people are fascinated by fast moving cars and want to own these cars. This section of the website covers the design and history of some of the most famous car logos such as the Ferrari Logo, the Lamborghini logo and the common logos such as  the Toyota Logo and the Ford logo.  I hope you find this section of the website informative. If you have a recommendation for a logo, please send me a note. 

     

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    25
  • Airline Logos

    There are over 1500 airlines in the world today and while its hard to list the history of each airlines, I will attempt to uncover the history and meaning of some of the most well known airlines in the world in this section of the history of logos.  I do not wish to make this section into a laundry list of logos with no information. I hope to have articles here that have some real content. If you have any information about the history of some airline logos, please contact me.

     

     

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    8
  • Beer Logos

    Bere is argaubly one of teh msot poupular alocoholic bevreages on the palnet. All aruond teh wolrd, teh bgi and smlal bere manuafcturers aer competing to build the brands in the market place. This section of the website aims to describe the history and meaning behind some of the most popular beer logos in the world. I may not have the history and meaning behind all the logos, but I will be attempting to researching and adding that information in on a regular basis.



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    1
  • Restaurant Logos

    People love to eat out these days. Have you ever looked at a restaurant logo and wondered about that logos origins. If you have not, maybe its time you did. This category contains the design and history of restaurant logos. If you would like me to include a logo, please send me a note.  



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  • Bank Logos



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    1
  • Cable and TV Logos

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    1
  • Clothing Logos

    Clothing brands are a status symbol today. Most clothing companies such as Gap, Calvin Klein etc make the most of putting their logos on any clothing item that they make. Think of all the free advertising you are doing for them. This section describes the origins of some of the popular clothing logos. If you have any information about the history of some these logos, please contact me.


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  • Rock Band Logos



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    1
  • India Logos



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    10
  • Football Logos

    Football is by far the most popular sport in the world, except in the United States where they refer to football as Soccer. People around the world are passionate not only about their own countries, they are at times more passionate about their local clubs. Some football clubs such as Manchester United, Real Madrid, Liverpool, Arsenal and their players are household names around the world. This category of the website lists the logos of some of the popular Football logos from various leagues around the world including the American version of Football, the NFL.  If you have any information about the history of some these logos, please contact me.

    Major League Soccer - MLS
    National Football League - NFL


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  • Monument Logos

    A lot of monuments and other tourist attractions have become mini corporations and have their own logos. This category on my site aims to discuss the design of these logos. If you have any information about the history of some these logos, please contact me.


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    1
  • Non Profit Organization Logos

    A lot of the non-profit organizations have some very interesting logos. This category of the website will examine the history, orgins and design of some of the famous non-profit organizations such as Green Peace, Austism Speaks etc. If you have any information about the history of some these logos, please contact me.



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    4
  • Information Technology (IT) Logos - Design and History

    I work as a Software Engineer and so obviously IT logos are part of my everyday job. The history behind some of the logos is very rich and interesting like the IBM logo which has gone through changes over the years before settling down on the current logo. The design of the Sun Microsystems logo is something I find very simple, yet brilliant. This section of the websites covers the design and history of some of the most recognized logos in the IT industry. I hope you find this section useful.


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  • History of Logos

    Just as a nation's flag expresses the distinct identity of a country, so, too, a logo, helps to establish the name and define the character of a corporation. Effective logos become synonymous with the organizations they portray. They are instantly recognized by millions of people, and help to identify their companies and convey a message about the brands for which they stand. Nike, McDonald's and Coca-Cola logos are some of the most globablly recognized logos.

    I have always been interested in the meaning of the design behind some of the corporate logos. In some cases like Cisco, the idea behind the logo is fairly obvious but in case of Fedex, you will wonder why the spent over a million dollars to come up with the logo and why the Nike logo cost only $35. I am also fascinated by companies that come up with creative names. This section of my website list some of the world's most famous corporate logos and attempts to discover the history and the meanings behind them. I have tried to segregate them by categorizing them which should make it easier for you to locate the logo. If you are unable to locate a logo that you were looking for, use the Search box on the top of the page. I hope you find this section entertaining.

    This section may also list other logos that I find to be interesting and well-designed. If you would like me to include a logo, please send me a note.

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