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MindTree Logo - Design and History

MindTree Consulting is a IT services company from Bangalore. MindTree's logo is a very eye-catching logo due its use of vibrant colors Red, Yellow and Blue. MindTree's visual identity demonstrates the organization's DNA - Imagination, Action and Joy. The upward blue stroke signifies limitless Imagination. The red background symbolises Action, while the yellow dots are the bubbles of Joy. Our identity was designed by Chetan, a student of the Spastics Society of Karnataka. Chetan has learned not to let cerebral palsy hold back his brilliant, creative mind.

At the Spastics Society of Karnataka, the MindTree team interacted with a group of ten students - many in wheel chairs, and briefed them on our Mission, Vision, and Core Values. MindTree also shared with them the three things that our visual identity should represent: Imagination, Action, and Joy.

Soon, all ten turned in their creations. Each was an original work of art. MindTree accepted all of them but decided to adopt the work of Chetan K.S., a student who has motor and speech disability. Chetan's masterful work - the blue, red and bright yellow MindTree was presented to the world on August 18, 1999. The decisive skyward, blue brush stroke is Chetan's way of communicating imagination. The red stands for action. Finally, the bright yellow bubbles represent joy.

Learn more about the logo here

The MindTree Consulting logo is a registered trademark of MindTree Consulting Pvt Ltd. Use of the logo here does not imply endorsement of the organization by this site.

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