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Logos and more

Renault Logo - Design and History

Renault Logo - Design and History

Renault is a French automaker producing cars, vans, buses, tractors, and trucks. Due to its alliance with Nissan, it is currently the world's 4th largest automaker behind General Motors, Toyota and Ford. It owns the Romanian automaker Dacia and the Korean automaker Renault Samsung Motors. The company is well known for numerous revolutionary designs, security technologies, and motor racing. Producing cars since late 1898, the Renault corporation was founded in 1899 as Société Renault Frères by Louis Renault, his brothers Marcel and Fernand, and his friends Thomas Evert and Julian Wyer.

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Bharti Enterprise Logo - Design and History

Image Bharti Enterprises is one of India€™s leading business groups with interests in telecom, agri business, financial services and retail. Bharti has been a pioneering force in the telecom sector with many firsts and innovations to its credit. Bharti Airtel Limited, a group company, is one of India€™s leading private sector providers of telecommunications services with over 80 million customers as of end of October 2008, spanning Mobile services, Telemedia services and Enterprise services. Bharti Airtel Limited has been voted as India's most innovative company, in a survey conducted by The Wall Street Journal.

In November 2008, Bharti Enterprise unveiled a new logo. Bharti said that with the new logo, the group aims to get a facelift with fresh and youthful brand logo which reflects a multi-dimensional character that seeks out new avenues to grow. Revealing the choice of colors for the new logo, the group said that the colour Indigo blue signifies Depth and Orange stands for Youthful Passion and Energy, the Arrowheads stand for Movement that Extends over Boundaries and symbolises Swiftness, Precision and Accuracy.
 
The core values reflecting the new identity are empowering people, being flexible, making it happen, creating openness and transparency and creating a positive impact. In addition to the telecom and insurance businesses, Bharti has a presence now in the agricultural and food processing sectors as well.

Bharti Enterprises has unveiled its new brand identity with a new logo and a vision to become "India's finest conglomerate" by 2020. Bharti aims to achieve this by creating 'Big Transformations through Brave Actions', which is its new slogan.
 

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Druk Air Logo - Design and History

Druk Air Logo

Druk Air Corporation Limited, operating as Drukair - Royal Bhutan Airlines, is the national airline of the Kingdom of Bhutan and operates a modest scheduled flight network within the South Asian region from its base at Paro Airport in the western dzongkhag of Paro.

Taking its name from Druk, the airline was founded in 1981, ten years after Druk Gyalpo His Majesty King Jigme Dorji Wangchuck gradually began to open up the Kingdom from self-imposed isolation, and seven years after welcoming its first foreign visitors. As the only airline flying into Bhutan, Drukair has become a lifeline with the outside world for the Bhutanese people, as well as supporting emerging inbound tourism and export markets. 


The name and logo of the airline is based on Druk, the Thunder Dragon of Bhutanese mythology. Druk is a Bhutanese national symbol, and therefore very significant in Bhutan. The Druk is central on the Bhutanese Flag, holding jewels to represent wealth. In Dzongkha, Bhutan is called Druk Yul, or Land of Druk. The Bhutanese leaders are known as Druk Gyalpo - Dragon Kings - because of Druk.

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Airlines Logos inspired by Birds

It should not be a huge surprise to find many airline logos based on birds but have you ever wondered what are the most popular birds on airline logos. I did some research on this and the results are below. 

The two most popular birds are the crane and the eagle. The table below has a longer list. 

 Image Air Jamaica - Red-billed Streamertail
 Image Air Koryo - Crane
 Image Air Lithuania - Crane
 Image Air Mauritius - A red paille-en-queu
 Image Air Macau - A Dove with the wing also forming the shape of a lotus
 Image Air Niugini - A raggiana bird of paradise
 Image Air Seychelles - A pair of white fairy terns
 Image American Airlines - An Eagle
 Image Canadian Airlines - A Canada Goose
 Image Cebu Pacific - An Eagle
  Centralwings - A Skua
 Image China Yunnan Airlines - A peacock

Condor Airlines - A Condor
 Image Gulf Air - A Falcon
 Image  Kingfisher Airlines - A Kingfisher bird
 Image  LOT - A crane
 Image  Lufthansa - A crane
 Image  Mexicana - An eagle
 Image  Silk Air - A Seagull
 Image  TAROM - A swallow
 Image  Xiamen Airlines - A crane

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India Post Logo - Design and History

India Post Logo India Post, India's Department of Post, is a government operated postal system in India; it is generally referred to within India as "the post office". The Indian Postal Service, with 155,333 post offices, is the most widely distributed post office system in the world (China is next, with 57,000). The large numbers are a result of a long tradition of many disparate postal systems which were unified in the Indian Union post-Independence. Owing to this far-flung reach and its presence in remote areas, the Indian postal service is also involved in other services such as small savings banking and financial services.
 
India Post unveiled a new logo in September 2008 to signify that it is all set to attune to the world class postal systems. The new logo has a rectangle in the shape of an envelope in deep red with the image of birds€™ wings in bright yellow. Red symbolises the traditional association with post office, along with passion, power and commitment, while yellow communicates hope, joy and happiness. It sends the message of India Post as a dynamic organisation with modern and professional approach in its service to the common man, business and corporate clients.
 
India Post will very soon acquire a number of aircrafts to carry letters, parcels and logistic consignments for making overnight delivery in major towns of the country. India Post will also offer a host of new customer services to be launched very soon. These will include express parcel post retail service, gift parcel post service, logistics post air service, sale of gold coins through retail post, express money order service, speed post call centres and a range of new international services. The unveiling of the logo marks a new beginning in the journey of India Post.
 
The new logo was built with the help of Ogilvy and Mather. 
 

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St. Louis Rams Logo - Design and History

St Louis Rams Logo

The St. Louis Rams are a professional American football team based in St. Louis, Missouri.  The team began in 1936 as the Cleveland Rams and existed in Cleveland until 1945 after which they moved to Los Angeles as the Los Angeles Rams. In 1995, the club moved to its current home in St Louis.

The team name, Rams, comes from the nickname of Fordham University. The name Rams was selected to honor the hard work of the players that came out of that University. The logo features the head of a Ram in team colors of blue and gold. The Rams were the first team to add a logo on their helmet. Their half-back Fred Gehrke painted the Ram horns on the team's helmets in 1948 and it has been on the helmet ever since. The horns were painted in Gold.

The original team colors were red and black but they switched to yellow and blue in 1938 and after a couple of changes between 1938 and 1973, the team selected its current colors or blue and gold. In 2000, the team made some color changes and uniform changes as well.

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Cricket is a popular sport in the Commonwealth countries and fans in countries like India are very passionate about the sport. This section of the website will attempt to document and describe the design and origins of cricket logos. If you have any additional information about cricket logos,  please send me the information.


The end of the last century resulted in a lot of Internet companies (also called dot-com companies) coming up in the limelight and today are very serious business. Companies such as Amazon.com, Buy.com and EBay come to mind. This section highlights the discusses the origins of these logos. If you have any information about the history of some these logos, please contact me.



The Open Source movement has really moved along in the last decade and a lot of products, software etc are now part of our everyday life. I think there is hardly a day when I don't find myself Wikipedia. This section discusses the origin of logos of some of the Open Source tools and technologies. If you have a recommendation for a logo, please send me a note. 



This category of the website contains the design and history of Major League Baseball (MLB) logos. MLB is the biggest baseball league in the United States.  If you have any information about the history of some these logos, please contact me.


This category of the site discusses the design and origins of some of the famous logos. Some of the logos are discussed in specialized categories on this site. If you have any information about the history of some these logos, please contact me.


Political Parties have very interesting logos and backgrounds behind them. This category of the History of Logos section discusses the history, design and origins of political logos. If you have any information about the history of some these logos, please contact me.





The Olympics are considered to be the greatest sports show on earth held once every 4 years. This section of the website uncovers the design and history of some of Olympic logos.







This category contains information about the design and history of large corporations around the globe. Most of the large corporations will typically be Fortune 500 companies and whose logos did not fit into any one of the other categories defined on this site.





Companies, brand and logos are born everyday but every so often, very famous logos and brands die for various reasons. In 2008 and 2009, with the global economic turmoil, many long standing companies met their end and with them died their logos. Many times, companies change their logos to re-brand their product. This category lists some of the popular logos that met their end.






Technology is at the heart of everything we do. In today's environment, some of the emerging technologies have their own logo which typically has a deeper history and meaning behind it. This section of the website tries to discover the meaning behind these logos. If you have any information about the history of some airline logos, please contact me.



NFL is arguably the most popular sport in the United States. Each team has a rich history behind its logo especially some of the old teams. This section of the site tries to document the origins of the logos such as the Chicago Bears Logo, the Pittsburgh Steelers Logo and the SuperBowl Logos etc. I hope you find this category of the site useful. If you have any information about the history of some these logos, please contact me.




 

Companies come up with great logos, but there is always someone out there who can make fun of it. While I love figuring out the history of these logos, I also love the logo parodies. This section of the website looks at some parodies of famous company logos.

A lot of creative people have come up with parodies of some of the famous companies and this category of the site is a collection of those parody logos. I don't claim ownership of creating these logos. I just collected these from the Net and hopefully you will find this collection useful.

Please let me know if you have any more such parodies and I will add them to the collection.  If you think that this is your copyright, I will gladly remove it from my site or provide a reference. Enjoy!


What makes a brand great? There is no easy answer for it. However, companies around the world spend millions and millions of dollars every year trying to get to the top or retain their position in the branding race. Although, I do not work in advertising and marketing, I have been very fascinated by the design of corporate logos and while some are just plain and boring, some have a very long history behind the logo. This section of the website attempts to document the history of some of the world's most recognized brands.  You can select from one of the categories below.

Airline Logos Beer Logos Car Logos Clothing Logos
Comic Book Logos Football Logos Hotel Logos IT Logos
Logo Parodies Miscellaneous Logos MLB Logos Monument Logos
Movie Studio Logos NBA Logos NFL Logos Non Profit Organization Logos
Open Source Logos Political Logos Restaurant Logos Rock Band Logos
Sports Logos Technology Logos World Famous Logos

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According a 2007 Business Week survey, the top 10 brands are listed below

1. Coca-Cola
2. Microsoft
3. IBM
4. General Electric (GE)
5. Nokia
6. Toyota
7. Intel
8. McDonalds
9. Disney
10. Mercedes-Benz

Please visit the main History of Logos page to see the history of over 150 logos.

 

The logos listed here are ones that I have been unable to categorize but found them to be interesting nonetheless. Eventually these logos will get a category. If you have any information about the history of some these logos, please contact me.



I am big sports fan. Its not like I remember every sports stat or remember every game, but I do like to watch sports on the TV and the NBA is one of my favourite league to watch. This section of the website contains the design and history of the NBA teams such as the Lakers, Spurs, Pistons and all the NBA teams. 

The fabled Jerry West, otherwise known as "Mr.Clutch," is the player in profile on the official NBA logo. As his biography on NBA.com points out, "West is widely regarded as one of the greatest guards in the history of the game. Not especially gifted by height or athleticism, he was a notoriously driven player who broke his nose nine times and often had to be carried off the court. "

I hope you find this section of the site entertaining.  If you have some information about NBA logos you would like to share, please send the information. Some of the information and logos were used from Chris Cramer's Sport Logo  page.




Bere is argaubly one of teh msot poupular alocoholic bevreages on the palnet. All aruond teh wolrd, teh bgi and smlal bere manuafcturers aer competing to build the brands in the market place. This section of the website aims to describe the history and meaning behind some of the most popular beer logos in the world. I may not have the history and meaning behind all the logos, but I will be attempting to researching and adding that information in on a regular basis.



People love to eat out these days. Have you ever looked at a restaurant logo and wondered about that logos origins. If you have not, maybe its time you did. This category contains the design and history of restaurant logos. If you would like me to include a logo, please send me a note.  






Clothing brands are a status symbol today. Most clothing companies such as Gap, Calvin Klein etc make the most of putting their logos on any clothing item that they make. Think of all the free advertising you are doing for them. This section describes the origins of some of the popular clothing logos. If you have any information about the history of some these logos, please contact me.






Football is by far the most popular sport in the world, except in the United States where they refer to football as Soccer. People around the world are passionate not only about their own countries, they are at times more passionate about their local clubs. Some football clubs such as Manchester United, Real Madrid, Liverpool, Arsenal and their players are household names around the world. This category of the website lists the logos of some of the popular Football logos from various leagues around the world including the American version of Football, the NFL.  If you have any information about the history of some these logos, please contact me.

Major League Soccer - MLS
National Football League - NFL


A lot of the non-profit organizations have some very interesting logos. This category of the website will examine the history, orgins and design of some of the famous non-profit organizations such as Green Peace, Austism Speaks etc. If you have any information about the history of some these logos, please contact me.



I work as a Software Engineer and so obviously IT logos are part of my everyday job. The history behind some of the logos is very rich and interesting like the IBM logo which has gone through changes over the years before settling down on the current logo. The design of the Sun Microsystems logo is something I find very simple, yet brilliant. This section of the websites covers the design and history of some of the most recognized logos in the IT industry. I hope you find this section useful.


This section contains details of the design and history of some of the popular hotel logos.  If you have any information about the history of some these logos, please contact me.


More and more airports around the world are rebranding and positioning themselves as businesses or corporations. This section contains details of the design and history of some of the popular airport logos. If you have any information about the history of some these logos, please contact me.




Most people are fascinated by fast moving cars and want to own these cars. This section of the website covers the design and history of some of the most famous car logos such as the Ferrari Logo, the Lamborghini logo and the common logos such as  the Toyota Logo and the Ford logo.  I hope you find this section of the website informative. If you have a recommendation for a logo, please send me a note. 

 

There are over 1500 airlines in the world today and while its hard to list the history of each airlines, I will attempt to uncover the history and meaning of some of the most well known airlines in the world in this section of the history of logos.  I do not wish to make this section into a laundry list of logos with no information. I hope to have articles here that have some real content. If you have any information about the history of some airline logos, please contact me.

 

 

A lot of monuments and other tourist attractions have become mini corporations and have their own logos. This category on my site aims to discuss the design of these logos. If you have any information about the history of some these logos, please contact me.